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- SuperAdmin
- 07 Jan, 2026
The Psychology of Discounts: How Smart Pricing Sparks Sales and Loyalty
Life becomes dull when there’s no spark or excitement,isnt it? So, to bring the sparks in our day
to day life we prefer to do some shopping spree and if we get discounts on it then the situation
will be like “এক ঢি ল এ দ'ই পা খি মারা”.
We as customers always prefer to get the most value or win-win situation for our hard earned
money while shopping. Sellers want to satisfy the buyers by selling unique items but their main
focus behind this is how to generate more profit,and thats why you need to have a চমৎকার idea
about how to discount the price smartly.
The main motive of discount is to attract customers by providing exciting offers, the pricing is a
promotional pricing strategy that lowers a product or service's initial cost in order to increase
traffic, move inventory, and boost sales.
Discounting strategies provide a sense of urgency that could lead to more sales. Businesses
frequently provide discounts for holidays, large purchases, and card payments. Discounts impact
on customers mind and create brand value. It actually plays with customers mind and its our
human nature that we just gets excited hearing the word “offer/sale/discount” and we feel an
adrenaline rush এই স'েযাগ হাতছাড়া করা উ চি ত নয় , ডি সকাউ; বা ছা ড়ে র লা= ভনীয় অফার দ= খে B= তারা
নি জে দে র সামলা তে পা রে ন না . But but but frequent discounts decrease a brand value cause সারা বছর
এক দা= কা নে ডি সকাউ; থাক লে আমরা পাFা দ= ই না, so discounts attract people on seasonal sales or
exclusive promotional events .
Discounts plays a great role in managing inventory stocks, old and slow products can be cleared
out and this will create more space for new products while giving offers.
Discounts are highly impactful if it is done exclusively for loyal customers cause hehe we are
fond of ত= লা মাথায় ত= ল দ= ওয়া. Customers most of the time stick with a specific shop because
there’s a good relationship,loyalty traits and main thing trust.
The discount strategy contributes to a long term business goal which improves brand
value,sales,gain trust and build a loyal customers base. Discount is completely a mind game term
which trigger FOMO,urgency and push a customers brain to take quick purchase decisions
before the offer ends. It plays with customers emotions that they feel like they will miss a great
deal if they dont avail the offer, or they think they are gaining more for less.
There are several type of discounts and among them the top listed are:
1. Seasonal sales like black friday,11:11,Cyber monday,Cristmass sale or Eid sales.
2.Volume sales like bulk selling items,it benefits b2b firms where customers purchase bulk items
with great savings.
3.Stock clearance sale mostly given at the end of a year or before new products
arrives.
4. Customers get more benefited in this offer .
Discounts and offers work best mostly for retailers as they most of the time give clearance sale
to clear their inventory and by doing so, they can clear out extra stock items.
One efficient way to expand your e-commerce customer base and boost conversion rates is to
use a discount pricing strategy. By offering discounts, you may increase sales, create a sense of
urgency, and encourage loyalty. But not all examples of discounts are the same. However, it is
clear that the significance of discounts in business cannot be overstated.
- SuperAdmin
- 19 Dec, 2024
7 Types of Discount Shoppers in Bangladesh: Which One Are You?
7 Types of Discount Shoppers in Bangladesh: Which One Are You?
Let me draw you a picture: shopping in Bangladesh is like an adventure. It is a fun, happy, and sometimes surprising experience to find the most beneficial deals in a place. With different shopping styles, the discount buyer also has the comfort of complacency on the one hand from which they have their choice according to their habits and preference. At DiscountLagbe we understand these differences and make it our priority to consider all the needs of our customers while guiding them in the right way. Let’s go through the seven types of discount shoppers that you might come across in Bangladesh— what are you?
1. The Savvy Planner
Characteristics:
- Has a shopping list every time
- Makes purchases only when there are sales and discounts
- Gets notified of discounts via apps such as DiscountLagbe
Why They Save:
Prepared and planned, actually that is the asset of the most intelligent savers. They have the foresight to prepare in advance as well as to take into account their knowledge of where and when to shop that they may accede to a deal.
2. The Impulsive Buyer
Characteristics:
- Plays down time in shopping
- Makes the purchase opera sponte
- Will not let a lucky chance pass by
Why They Save:
Purchasing in a frenzy is perhaps more of their style, but they yet buy the expensive pieces at special prices sparingly. They can immediately find out the especially cheap prices in their area with the help of DiscountLagbe!
3. The Bargain Hunter
Characteristics:
- Bebop to the lowest price of a product
- Memesses for fun and also for better deals
- Shopping around at various stores
Why They Save:
Those that go in for the tight-lipped negotiation are a group of people who live for the excitement of the process of searching for their prey. They are, in the first place, the fortunate ones who can, thanks to the specific offers offered through DiscountLagbe, get items at the lowest costs without too much stress on their part.
4. The Seasonal Shopper
Characteristics:
- Shops typically during festival seasons
- Waits for the big sales events (Eid, Durga Puja, etc.)
- Follows trends and seasonal discounts
Why They Save:
The shoppers who are only interested in the festive sales periods are those who save the most. The DiscountLagbe website provides them with schedules of all big shopping carnivals and also the lists of all the stores giving best deals.
5. The Online Explorer
Characteristics:
- Is more in favor of online shopping compared to physical stores
- Pricing across different e-commerce platforms is compared by them
- Follows social media to get online discounts only
Why They Save:
Online Creators are saving the most of the time, they are in the comfort of their homesteads. Thanks to Discount Lagbe, they can get really amazing offers from some of their favorite brands online.
6. The Loyalty Seeker
Characteristics:
- Doesn’t change the brands and stores they buy from
- Collects and redeems loyalty points and rewards
- Seeks special deals for loyal customers only
Why They Save:
Brand Loyalists are the winners in the scenario. DiscountLagbe helps them get deals for shopping with one business for a longer period of time.
7. The Frugal Minimalist
Characteristics:
- Purchases only what is truly essential
- Avoiding impulse buying is one of the things they do
- It is scarce and so it is better, they are of this opinion
Why They Save:
Minimalist people are so looking for time, they are so confused about expenses, they even try to get rid of but they finally cannot. They can use DiscountLagbe for only essential things available at a minimum shipping price in order that
Which Type Are You?
Knowing how you buy items can be the deciding factor in your purchasing plan. The main point of our marketing is not to give you advice on your shopping habits but to offer you navigation through the whole variety of stores. We have options for each buying style customer, so it's easy to start saving while indulging in this nor'easter-winter romantic moment.
Conclusion
Each economical buyer in Bangladesh is known for their own way of finding discounts. By means of recognizing your kind of shopper, you can be a more efficient inhabitant of this virtual shopping reality and hence be able to maximize your third-party resources. In the course of customer projects, you are not working alone but together with a companion who, based on the data, furnishes the most suitable discounts according to your shopping behavior. Which one of you is the discount shopper of what type you are? Come and get subscription and start saving now! Will you be the very differentiated one in the near future?